Small business use of electronic commerce Essay Example | Topics and Well Written Essays - 750 words

Small business use of electronic commerce - Essay Example In an environment in which time is precious the advantage to the consumer is undeniable. Not only that, but the concept can reduce costs too. For instance, Pea Pod that stores the goods which a customer wants can sort and pack these goods considerably more efficiently than the store and can be located out of town in an industrial park or other area where cheap rents are available. Moreover, staffing requirements are lower, the incidence of in-store theft is reduced, and the hours of operation can be extended. For small business companies like KOA MART, the opportunities of Internet-based commerce seem considerable, but few companies have yet succeeded in exploiting them profitably. Such success is dependent on acquiring an in-depth understanding of the characteristics of the Internet and matching these with the characteristics of existing products or services. In contrast to Pea Pod, KOA MART proposes better catalogues and more vivid visual representation of its products. It is easy to find a product and its price. Pea Pod has poor design and simpler structure; it is difficult to navigate and use this site. The majority of sites linked to "small business +electronic commerce" are devoted to potential online resources and analysis of the market opportunities. Some of the sites propose technical assistance for small business while others highlight the main trends and e-news about developments within the industry. This information can also be used by small business organizations that want to sell as well as buy (Demery, 2007). Small business companies may see that competitor's price reduction appeals only to a certain type of customer (those, for example, who have easy access to the competitor's products; in other words, the discount is not sufficient to attract customers who do not have this access). In this case, proposal would be to restrict their own price reduction so that it applies only to those customers who have easy access to the competitor products. By doing this, they can minimize the impact of competitor's actions on overall margins (Demery, 2007). Thus companies may identify that if one of competitors reduces the price of a product, volume of sales will go down; if companies reduce price at the same time, volume of sales will remain static (assuming that companies also match competitor's price promotion or other marketing tactics). One of the key characteristics of the goods and services that are capable of being traded successfully on the Internet, therefore, is that they are recognized and understood by the consumer (Howlett, 2007). This means either that they must have a strong brand (so that the consumer knows what to expect) or that the goods must be of such a nature that the consumer knows what they will receive. There are many thousands of sites on the Internet, which makes it considerably more competitive than local shopping mall or high street. Getting people to enter a site is as difficult as, if not more difficult than, getting people to purchase goods from a retailer (Howlett, 2007). The Internet did not level the playing field between large and small businesses because large companies receive great opportunities to reduce prices and tattract global target audiences. While one of the major advantages offered by the Internet is that - as a manufacturer, for example - a small company no longer has to do battle with retailers and competitors to obtain the

Human Relations - Conflict Resolution - MAYER Essay

Human Relations - Conflict Resolution - MAYER - Essay Example It is to be pointed out that the value of this book is more than that of a guide for conflict practitioners, but it helps an individual to withstand conflicts in future. The central issue in this book concentrates on unique perspective of conflict resolution and prevention. The book can be divided into two distinct parts, first deals with conflict, i.e. the problem, and the second part deals with resolution or solution for the problem. Three dimensions of conflict are pointed out, i.e. perception, emotion and action, and it consists of practical vision of understanding conflict. The description of the causes of conflict points out conflict resolution as a social service. Mayer points out that, people’s approach towards conflict is unpredictable because of individual difference. So, the goals and objectives of a practitioner or a mediator must focus beyond mere resolution. The foretold goals and objectives should go ahead of resolution, and it must change the ethical and moral value system of our society. Different types of conflicts are discussed like cognitive, emotional and behavioral. So the role of individuals in conflict is varied and th ey are mentioned by Mayer as-advocate, mediator, expert, arbitrator, or witness. But communication and understanding plays the prominent role in conflict resolution. The next set of ideas mentioned is that of conflict resolution. First of all, Mayer points out three dimensions of conflict resolution. He is with a different idea on mediation as method to resolve conflict. Effective and practical approaches like distributive and integrative negotiation are mentioned but the radical idea is that of confronting an impasse while negotiation. The importance of the role of mediators and their limitations are also mentioned. He further goes beyond the traditional methods of conflict resolution and it leads him to the search for alternative conflict resolution procedures. The

Cognitive Network Security

Cognitive Network Security Introduction: The rapid development of various communication and wireless technologies had led to ultimate spectrum insufficiency. This may cause a great spectrum extinction thereby not allowing new wireless services to be installed. To overcome this great spectrum disaster and to optimally use the underutilized bands, a new technology so called cognitiveradio evolved. This technology scampers the software programs thereby helps cognitive user to look for spectrum holes, pick the best among them, work jointly in coordination with other users and do not disturb the owner of spectrum on arrival[1].The members do stay connected in an ad-hoc manner and there is no guaranteed network architecture. This makes the privacy issues more intricate than in conventional wireless devices. [2]. The medium of transport is free air, any adulteration of data can be done without much being noticed by the sufferer and at the worst case, the data signals are even jammed. Establishing security in these networks is a ri sky task because of its inimitable quality. [4] The innate temperament of it has made it an open play ground for attackers. There are four layers in a cognitive network out of which Physical layer is the lowermost layer and various attacks are feasible here .The main focus is on attacks in these layers since it is the common layer and has same compatibility with all other devices. The rapid development of technology has led to a new attack so called Primary User Emulation Attack wherein the imitation of spiteful user as a primary transmitter occurs to deceive the secondary users and gain access over the white space. Better functioning of the Cognitive network is affected to a great extent if this Primary User Emulation Attack is severe.[3]Earlier methods and the most primitive are cyclostationary and the energy detection ones [11]. The first technique is based on the fact that the signals from primary users are periodic and do have regular cyclostationarity property. The second method involves comparison of energy level of the signal with a preset threshold. [10].These methods are already bypassed owing to the rapid growth of technology. It can be done either by impersonating the primary transmitted signal or high power signal to confuse the energy detector [9]. Thus to avoid the problem of PUEA, we need a trustable method to verify the arrival of primary user .One such method is verification of licensed user by means of biased reaction signalling[6]. The other technique involves LocDef , where we use localization technique by non interactive technique [7]. We can also use Public encryption systems thereby ensuring the trustworthy communication[5]. Primary user has a closely placed helper node which plays the role of a bridge thereby enabling of the verification of the primary user’s signals using cryptographic signatures and authentic link signatures.[8].There are hand off techniques meant for secret communication of sharing session keys between the client and the router [12]. We do add the tag for authentication in a transparent way so as no to interfere with the primary receiver but still maintain authenticity with the cognitive user. We can add this tag in parity bits of the codeword or in the modulation scheme .[13].But to make this signature embedding accurate, error control codes like convolutional codes, turbo codes or alamauti codes can be used. .A convolutional encoder is a linear predetermined-state device with n algebraic function generators and K stage shift register. The binary input data, is shifted as b bits at a time along the registers. Decoding can be done by either sequential decoding, maximum likelihood or feedback decoding[15]. In case of turbo codes, two RSC elementary codes are in a parallel organization. Maximum A Posteriori algorithm is used for decoding it in iterative process[16].In a highly noisy environments single error control codes do not have high coding gain. In order to improve this concatenated codes are preferred.[14] H ence to cope up with the FCC regulations, we proposed a method in which the authentication tag is embedded onto the data signal by the helper node after encoding and the comparative study of which concatenated codes serve the best to reduce the bit error rate has been discussed. II. PROPOSED METHOD: 2.1)HASH ALGORITHM: Procedure: Message is Padded in such a way that the length of message matches to 896 modulo 1024 . In certain cases ,the length may match yet the padding becomes additional. We do add a binary bit 1 followed by binary 0s to make the desired length. Depending upon the actual message size, we may have n number of bits padded where n=1 to 1024.We do assume that the message after padding is an unsigned integer of 128 bits and output of earlier two steps is a 1024 bit integer in order to calculate the length of message. Eight registers each of capacity to hold 64 bits (p, q, r, s, t, u, v, w) are needed to grasp the 512 bit results momentarily .This 512 bit output is carried over as an input to the consecutive stages. For the first stage, the previously stored transitional hash output is taken. On processing the padded message of 1024 bits, we get 64 bit as input per round. So to maintain the security and avoid repetitions, we do use a constant to point to the round number out of 80.After completion of 80 rounds, the final stage result is fed back to the first block until the message gets over. Thus we need (Oi-1) to produce Oi where I is the stage number. 2.2)METHOD OF EMBEDDING: We assume that the primary transmitter and the helper node share almost the same geological location and the helper node has a secret communication with the secondary users there. The primary transmitter on arrival generally transmits a data signal to its intended primary receiver. Since the primary transmitter has the highest priority and in no way it should be interfered we use the helper node to embed this security tag. The primary transmitter encodes the data sequence, modulates and transmits the signal. The data sequence after encoding is modulated and being transmitted by the primary transmitter. The helper node here repeats the signal and the hashed output is being embedded by it .Here the embedding is done in such a way that the tag to data ratio is comparatively low. Encode the data sequence to form N code words and each codeword contains p bits. We get an authentication tag by splitting the hash function output obtained earlier into p bit blocks. The tag thus obtained is su bstituted in the place of first p bits of the total N code words obtained. We do obey the regulations as per FCC since this tag embedding task is solely performed by the helper node. At the receiver end the authentication tag is retrieved and checked for authenticity. This tag verification is being done by the Cognitive Radio user upon reception since we did assume that the key for hash had been exchanged privately earlier. If verification is successful, the task is suspended and secondary user looks for any new white space. BLOCK DIAGRAM: RESULTS AND DISCUSSION: BER VALUES FOR CONVOLUTIONAL CODES: BER VALUES FOR TURBO CONVOLUTIONAL CODES: BER VALUES FOR CONVOLUTIONAL-ALAMOUTI CODES: BER VALUES FOR TURBO-ALAMOUTI CODES: REFERENCES: O. Leà ³n ,Hernà ¡ndez-Serrano, J.,Soriano, M.,. Securingcognitiveradionetworks, International Journal of Communication Systems,23: 633-652. May 2010 Parvin, S.,Han, S.,Tian, B.,Hussain, F.K, Trust-based authentication for secure communication inCognitiveRadioNetworks,International Conference on Embedded and Ubiquitous Computing, Hong Kong; China;,pp. 589-596. December 2010. Zhang, C.,Yu, R.,Zhang, Y., Performance analysis of Primary User Emulation Attack inCognitiveRadionetworks,International Wireless Communications and Mobile Computing Conference,pp.371-376. August 2012. Parvin, S.,Hussain, F.K.,Hussain, O.K.,Han, S.,Tian, B.,Chang, E., Cognitiveradionetworksecurity: A survey ,Journal of Network and Computer Applications, 35: 1691-1708. November 2012. Parvin, S.,Hussain, F.K.,Hussain, O.K, Digital signature-basedauthenticationframework incognitiveradionetworks, International Conference on Advances in Mobile Computing and Multimedia,pp.136-142. December 2012. Kumar, V.,Park, J.M.,Kim, J.,Aziz, A., Physical layerauthenticationusing controlled inter symbol interference, International Symposium on Dynamic Spectrum Access Networks,pp. 286. October 2012. Ruiliang Chen, Jung-Min Park, and Jeffrey H. Reed,Defense against Primary User Emulation Attacks in Cognitive Radio Networks,IEEE transactions on Selected areas in communication,26:25-37. January 2008. Tingting Jiang., Huacheng Zeng., Qiben Yan., Wenjing Lou.,Thomas Hou,Y, On the Limitation of Embedding Cryptographic Signature for Primary Transmitter Authentication, IEEE transactions on Wireless communication letters,1:324-327. August 2012. Chen,R.,Park,J.,Reed,J.H, Defense against primary user emulation attacks in cognitive radio networks, IEEE transactions on Selected Areas in Communications, 26:25–37. 2008. Liu,Y.,Ning,P., Dai,H, Authenticating primary users’ signals in cognitive radio networks via integrated cryptographic radio networks via integrated cryptographic and wireless link signatures,IEEE Symp. on Security and Privacy, pp. 286–301. 2010. Kim,H.,Shin,K.G, In-band spectrum sensing in cognitive radio networks: energy detection or feature detection? ,ACM international conference on Mobile computing and networking, pp.14-25. 2008. He, Y.,Xu, L.,Wu, W., A local joint fast handoff scheme incognitivewireless mesh networks , IEEE transactions on Security and Communication Networks, 7:455-465. February 2014. Xi Tan., Kapil Borle., Wenliang Du., Biao Chen, Cryptographic Link Signatures for Spectrum Usage Authentication in Cognitive Radio, ACM conference on Wireless network security,pp.79-90.2011. Avila, J.,Thenmozhi, K, DWT highlighted concatenated multi band orthogonal frequency division multiplexing (MB-OFDM)-upgraded enactment, International Journal of Engineering and Technology,5:2155-2162. June 2013. Andrew J. Viterbi, Convolutional Codes and ’Their Performance in Communication Systems , IEEE transactions on Communication Technology,19:751-772. October 1971. Claude Berrou., Alain Glavieux ,Near optimum error correcting coding and decoding-turbo codes,IEEE Transactions on communications,44:1261-1271. October 1996 Wang,X.,Wu,Y.,Caron,B, Transmitter identification using embedded pseudo random sequences, IEEE Transactions on Broadcasting,3:244-252. September 2004. Danev,B.,Luecken,H.,Capkun,Z.,Defrawy,K.E,Attacks on physical-layer identification,ACM Conference on Wireless Network Security,pp.89-97. 2010. Proakis,J.G., Salehi,M, Digital Communications.New York, McGraw-Hill, pp. 192, 434, 472-474. 2007. Chen,Z.,Cooklev,T.,Chen,C., Pomalaza-R ´aez,C, Modeling Primary User Emulation Attacks and Defences in Cognitive Radio Networks, International Performance Computing and Communications Conference,pp.208-215. 2009.

The Lord of the Flies :: Free Essay Writer

The Lord of the Flies William Golding uses much symbolism in his novel, The Lord of the Flies, to help readers gain a greater understanding of his message. He uses symbolism in three important areas: objects that have symbolic value as references to ideas, characters that symbolize important historical and religious people, and the setting which frames the conflicts on the island in comparison to the whole world. Objects are the first part of the story that are symbolic. Many objects in The Lord of the Flies have important symbolic value. The conch shell represents power and authority, and Ralph uses it to call for the boys to come to meetings. Whoever has the shell has the power to talk. The conch shows how people use objects to give power, like a crown, sceptre, or other thins that show who has power. We also learn that objects don’t really give power when people choose not to obey it, like Ralph’s conch. The pig’s head, or Lord of the Flies, is an important object. To Jack it is a sacrifice for the beast. This object shows that people will make religions and rituals to control their world, even when what they think is not true. The Lord of the Flies is also a symbol of Satan, or the Devil. When Simon talked with the Lord of the Flies, he learned what the real evil was, which is the evil in people’s hearts. The Lord of the Flies is a symbol of the things we make up to be the cause for evil, when those things aren’t the real reason. The fire is a symbol of hope and rescue. When the fire was burning bright, it was because the boys were working hard to get rescued. When the fire burnt out, it was because many boys, like Jack, didn’t care anymore about being rescued. In the end, the fire that got them rescued was not meant for rescue. It was there because Jack was burning down the island to kill Ralph. This shows us that we get things from luck instead of hard work. The objects in the story are used by characters that also have symbolism. The many different characters on the island are symbols of important people. They show how the real world is made up of people. Ralph is a good leader who cannot control bad people like Jack. Ralph is like Franklin Roosevelt before World War II who could not stop the war from breaking out.

Action Genre

The action genre is a genre wherein physical action takes precedence in the storytelling. Also, action movies often have continuous motions and actions including physical stunts, chases, fights, battles, and races. The story usually revolves around a hero that has a goal but is facing incredible odds to obtain it. While the action genre has a long recurring component in films, the action film genre began to develop in the 1970s along with the increase of stunts and special effects.Audiovisual Translation (AVT)According to Zobalbeascoa (2008), an audiovisual text is a mode of communication that is distinct from the written and the oral mode, although it may not be easy to draw a clear borderline between the audiovisual and other modes (p.29). And, other scholars like Bartrina (2004) believes that â€Å"in using the term audiovisual texts we receive via two channels, the visual and acoustic such texts contain images that move rapidly one after another† (p.157). Unlike communication through books, radio, telephone or sign language, audiovisual communication implies that the acoustic channel through air vibrations and the visual channel through light waves are simultaneously utilized. In other words, the film establishes a multi-channel and multi-code communication that take place through two channels (visual channel and acoustic channel) except for silent movies, but other communications, like radio and books, oppositely take place through one channel (only acoustic channel) (Delabastita, 2008). Finally, Gambier (1994) states that â€Å"audiovisual translation is a new genre in the realm of translation studies and several forms of translation take place in the international world of audiovisual communication† (p.277).IdeologyThe concept of ideology in translation studies is as old as the history of translation itself. And, according to Fawcett (1998), â€Å"throughout the centuries, individuals and institutions applied their particular beliefs to the production of certain effect in translation and an ideological approach to translation studies could be found in some of the earliest examples of translation known to us† (p. 106). However, Venuti (1998) states that â€Å"the linguistics-oriented approaches to translation studies have failed to address the concept of ideology through years of their prevalence, because such approaches are limited to their scientific models for research and the empirical data they collect, so that they remain reluctant to take into account the social values that enter into translating as well as the study of it† (p.1). Finally, ideology viewed in a more positive sense as a vehicle to promote or legitimate interests of a particular social group rather than a means to destroy the contenders (Calzada-Perez, 2003, p. 5).NormsAccording to Maylaerts (2008), quoted from Schaffner, (1998) norms are the translation of general values or ideas shared by a community into performance instructions applicable to particular situations. Norms specify what is prescribed and forbidden as well as what is tolerated and permitted in translation. Therefore, they imply sanctions, positive or negative. This means that norms imply a degree of social and psychological pressure since the concept of the norm has been used differently in translation studies, and its value has been both asserted strongly and called into question. Also, Toury (1995) maintains that â€Å"norms are the translation of what is wrong or right† (p.55). And, Munday (2012) believes that â€Å"norms are components peculiar to cultures, societies, and time being socio-cultural limitations which are acquired by persons during the educational and socializing processes† (p.112). Norms do not apply only in language, but also at all levels of our social lives, and it varies from one community or culture to another culture (Snell-Hornby, 1988). While, Pym (1999) discerns that â€Å"norms exist and they will change by means of beliefs, reasons, technology or creativity† (p.106). Norms of a society determine how taboo words and expressions dealt with in that given society. Finally, there are four types of norms:1) obligated 2) Permitted 3) Tolerated 4) Prohibited. In Islamic societies such as Iran, there exists a fifth norm which is recommended. Based on this, taboos are either tolerated or to a much greater degree prohibited.SubtitleSubtitles usually located at the bottom of the screen, either left-aligned or centered. They must be in 1 to 2 lines, not more than 35 characters and yellow or white font colors on the dark ground are preferred (Schwarz, 2002). And, according to Gottlibe (1997), subtitling as a translation practice has special features that they are as follow: a) written, b) additive, c) immediate, d) synchronous, e) polymedia (p.2). Cintas (2008) states that â€Å"subtitles considered as captions and transcriptions of a movie or TV dialogue in a same or different language and presented simultaneously on the screen at the bottom. They should be placed at the bottom of the screen in order to not interrupt the image action† (p.7).Taboo ConceptsFromkin, Rodman, and Hyams (2013) believe that â€Å"taboo has a strong cultural component that representing particular customs and the way people view their society† (p.112). Also, taboo terms actually are a broad term that has been approached by various disciplines from different standpoints. Throughout the years, there have been controversies about the scope of the term as well as various notions with regard to their function and role within the societies. Since the concept itself is multidimensional and highly culture-specific, what taboos cover often differs from one culture to another. Therefore, it seems to be no common ground reached regarding the issues dealt with under the title of taboo. In fact, the concept plays a central role in forming the cultures which considered as the main reason why so many disciplines are interested in theorizing it (Horlacher, 2010, p. 5). Finally, according to Wardhaugh (1990), the taboo is one way in which a society expresses its disapproval of certain kinds of behaviors that are harmful to its members either for supernatural reasons or such behaviors are held to violate a moral code (p.230).The Related Works in Iran and Other CountriesAmong the Works Applied in the Field of Translation of Taboo Terms and Concepts in Iran: Azardashti (2013) in an article titled as â€Å"Normative Attitude Toward Translation of Verbal Taboo† in The Catcher in the Rye has noted that different societies and cultures, particularly more traditional societies such as Iran dislike raising unusual subjects such as slangs and examining slangs in scientific areas have been always concealed. In spite of some researches in this regard over recent years' ambiguities and intact angles regarding translating slangs into Persian still attracted attention. In view of the importance of verbal taboos as an inevitable part of the language and its difficulty for translators in encountering with them the importance of this study would be revealed. Finally, Ghazizadeh and Mardani (2012) in their study titled as â€Å"Strategic Examination of Translator in Translating Western Taboo in Dubbing English Movies into Farsi† have pointed out language in the same extent can be used for expressing thoughts and communicating that can be used as a tool for obstructing propagation of certain opinions too. For example, taboo terms derive from the ideology and a set of beliefs of different nations about certain contents which they transfer in the process of translation give rise to lingual and cultural problems. Since cinema products are among main tracts of transferring culture components such as taboo, the matter of translating such products in the form of subtitle or dubbing is of high importance. Yet fewer studies have been conducted in this regard. In the current study it has been attempted that through a descriptive study of dubbing English movies into Farsi, translator's strategies are examined in translating the language and cultural Western taboo terms and concepts. The results of their research revealed that the most common strategies regarding language taboo expressions are finding equivalent for them, compensating and for cultural taboo, those are manipulating, modification and using non-taboo equivalents. Among the Works Applied in the Field of Translation of Taboo Terms and Concepts in Abroad: Midjord (2013) in her M.A. thesis titled as â€Å"On the Subtitling of Swear Words: The Case Study of Flickering Lights† with a special focus on the translation of the word fuck as an interest in exploring how the swear words are translated in the process of subtitling from Danish into English. The results of her study revealed that in English speaking countries the most frequently used swear words derive from the religion, sex and bodily effluvia, while in the Danish language the most frequently used swear words derive from the religion, diseases, sex and bodily effluvia. Moreover, the analysis showed that many swear words have either been translated directly or deleted completely in the subtitles. With more than half of the swear words deleted in the target text, it can be discussed, whether there is a loss of the understanding of the environment and the characters' personalities in the film. However, on the basis of reviews from English speaking persons, this does not seem to have been a problem, which could indicate that the subtitler has made the right choices in the subtitling of the swear words in Flickering Lights movie.

Overcoming Negative Thoughts

It was during the summer vacation and I was very excited having been offered a job as a sales person. The detergent was new and I had obtained good results after using it and so I was sure that I would make many sales. In addition, the price was affordable. After a half day’s training we began the job. However, when I started the job I was disappointed to realize that I was not making as many sales as I had anticipated. This dampened my spirits a little.When the time to hand in our weekly reports came, I was discouraged to learn that others had met and even exceeded the targets while I had barely met the target. This happened for two times and after this I started feeling like I did not measure up and that I could never meet the targets. Even as I approached prospective customers, I could visualize them rejecting me and this translated to even less sales. One day I sat down and wondered why I could not meet the targets yet others could. I started telling myself that I could do it if others could.I searched the internet for tips on direct selling and started to put them into practice. All of a sudden my whole attitude changed and as I approached customers, I felt that I would make sales as I knew the tips. The most surprising thing is that people started being more enthusiastic about the detergent I was selling to them and the sales increased to a point where I became among the people who always exceeded sales targets. It is true that positive thinking is contagious (Sasson, 2010). Reference Sasson, R. (2010). The power of positive thinking. Retrieved 30 April, 2010 from http://www.successconsciousness.com/index_000009.htm

buy custom Business Plan Proposal essay

buy custom Business Plan Proposal essay Venture description: Delicious Donut and Coffee Shop is a sole proprietorship business venture. The donut shop was founded in 2012. The owner of the business venture is focused on having many branches in the United States of America. The founder of this business organization is Mr. Sybil Ammons. Product/service: Delicious Donut and Coffee Shop will work in the retail sales of coffee, pastries, and donuts of various brands. The business enterprise will market its products via the internet site to ensure that clients are provided with fresh products on a daily routne. Market: Delicious Donut and Coffee shop intends to have pride by providing the most delicious and freshest products to the public. The main branch will be established in California, but the entrepreneur has plans to have branches in various locations in the USA. Structure: In this enterprise, Mr. Sybil owns 100% of the Delicious Donut and Coffee Shop and is the sole director of the organization; therefore, he is responsible for financing of the business. Start-up costs: The proprietor will make use of Business Loan Proceeeds that will focus on how the proceeds of the enterprise shall be utilized. The start-up costs include the Donut, Coffee, and Pastry costs estimated at $ 50,000, the kitchen equipment and other funds required for opening stock estimated at $ 10,000, and the working capital estimated at $ 60,000. Price profitability: Mr. Ammons plans to market the organization to a third party to gain considerable profits. The retailers of donuts, pastries and drinks will market their ventures with an approximate 1 to 3 instance income if the financial strength of the franchise remains intact. Buy custom Business Plan Proposal essay